The 2010 IPA Effectiveness Awards are now closed for entry.
The 2010 IPA Effectiveness Awards are open worldwide to any communications agency, media owner or advertiser. This open competition is also not limited to any particular sized budget.
Submission into the Awards is by a 4,000 word case study. Papers entered from a single entrant must be no more than 4,000 words (excluding appendices/titles/footnotes/and any wording in figures or graphs provided). Papers that are jointly entered (creative agency and media agency for example) may have an additional 500 words to make specific reference to the broader marketing strategy deployed. A word count will be asked for on the entry form.
For tips on how to write your entry please go to Help with your entry and Top Tips; or see our programme of workshops. Go to My Entry to complete your submission.
The shortlist of winners will be released in September 2010, with the final results to be announced at a Gala Awards ceremony in November 2010 (date to be confirmed shortly).